Victor Chandler has rebranded as BetVictor, in an attempt to aid their international expansion, but this is more than just a change of name as sports bettors should benefit from a cleaner, more functional BetVictor online sportsbook, amongst other new features.

As Victor Chandler, the company was known for its integrity, as well its wide range of football betting options and horse racing markets. Football in particular was a really strong point for VC, consistently offering better odds than most of their UK rival bookmakers.

This is unlikely to change after the BetVictor rebranding, but sports bettors will notice a chance to the structure of the website that Victor Chandler himself says, in a statement on the website, should “deliver a cleaner and more engaging betting experience”.

The streaming of live horse races, as well as Best Odds Guaranteed, money back specials and faller insurance promotions are all set to continue with the new look BetVictor sportsbook, as well as the first time deposit bonus of £25 for new customers.

Chandler assures us that the company “will continue to provide you with a superb range of betting opportunities across a series of high profile sporting events at the best value prices available anywhere in the marketplace”.

The change of name will also apply to the Casino, Poker and other aspects of the former Victor Chandler online gambling umbrella.