Betfair were founded in 1999 and pioneered the person to person exchange betting model. They have now grown to such an extent that they process over 7 million transactions each and every day. They remain the largest betting exchange operator and continue to have huge influence in the betting industry.

Betting exchanges used to offer better prices than traditional bookmakers in pretty close to 100% of all betting markets. More recently however, the gap has closed, but even so, Betfair continue to offer bigger prices in the majority of events. The flexibility, coupled with the hedging and trading opportunities, mean that any punter who takes their betting seriously, must have access to an account on the exchanges.

Product Range

Betfair’s product range is the best in the industry. In addition to the widest selection of markets anywhere, Betfair also now offer fixed odds and multiple selections, meaning they also offer everything that a traditional bookmaker would. The range of markets that can be used ‘in-play‘ is also incredibly broad – Betfair estimate that 33% of their trades are placed in play, and that figure will continue to rise. Betfair will also consider creating a market on request, or adding new players or outcomes etc to existing markets if the desired bet is not immediately available.

Product range rating: 5/5


Exchanges needed to guide new customers through every step when they first came to the market, which means there is a whole host of tutorials, videos and walk-throughs for every aspect of the exchange. In addition, there is online support including FAQ’s and account guidance. There is not however, any interactive or telephone support.

Support rating: 4/5

Welcome Bonuses

When you start as a new customer at Betfair you can take your pick from two great options, one for the Betfair Sports option and one for their Exchange service!

If you opt for the Betfair Sports Bundle as your Welcome Deal, you can claim up to €100 in Free Bets.  Simply make your first 5 bets at €10 to kick things off with your first €20! After this, you can do the same four more times to get yourself that full €100 worth of Free Bets!

Alternatively, claim your bonus as a new customer in Betfair exchange and when you make your first bet of  €20, if it loses, you will get refunded the full amount, making your first bet essentially risk free!

A great set of options to welcome you in!

Significant Terms and Conditions

Betfair Sports Bundle Bonus. New Customer offer: Place 5 x €10 or more bets to receive €20 in free bets. Repeat up to 5 times to receive maximum €100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs apply. 

Betfair Exchange Bonus:  New customers only, bet at least €20 on the Exchange and if your first bet loses, you will get refunded €20 in Cash. Bet must be placed in first 7 days of account opening. Full T&Cs Apply.


Betfair have been at the forefront of new developments since their creation in 1999. The website is fast and clear, though with the sheer volume of markets on offer, finding a specific price can take a few clicks if the event is particularly obscure. The site also includes Live video where available, as well as a community area and a ‘betchecker’ facility for direct odds comparison. Betfair really excel when it comes to new applications however, their mobile offerings are available to all handsets and they also continue to roll out innovative software, the ‘Betfair Anywhere‘ price comparison application being the latest.

Technology 5/5


Exchanges have traditionally had better prices than normal bookmakers, and while the gap is certainly closing, they still retain an edge over the bulk of their rivals. While the days of prices 20% greater as standard have gone, Betfair are regularly the best price, even after commission. Customers solely looking for the best prices should not look beyond Betfair.

Prices/Odds 5/5


Betfair are the largest and most influential of the exchanges and effectively revolutionized the betting industry. Due to the sheer size of Betfair, they have the most liquidity in their markets, and should therefore be the first choice of any traders. The larger prices offered by the exchanges, mean that most punters should have an account with at least one firm, and for the time being, Betfair are undoubtedly the best.

Overall 5/5

Rating 4.75 by BetPal